When most people begin selecting fabric for custom window treatments, they naturally focus on color and pattern. Will it coordinate with the room? Does it complement the furniture?

Those are important considerations, but after serving homeowners and interior designers since 2009 (with a team that brings decades of combined experience in textiles and fabrication) we’ve learned that the right fabric should do more than look beautiful. It should support the way you live.
The fabric you choose influences sunlight, privacy, comfort, energy efficiency, and how your window treatments perform for years to come.
Start with More Than Color
Choosing fabric is about more than finding a pattern you love. It’s about selecting materials that complement your home, your lifestyle, and your architecture.
When clients visit our Jamestown studio, they’re often surprised by the possibilities. Our extensive library includes thousands of designer fabrics, trims, decorative hardware, and motorization options from many of the industry’s most respected manufacturers. As a Hunter Douglas Gallery, we can also help you compare custom shades and layered treatments—all in one place.
Because every treatment is fabricated in our in-house workroom, we’re never limited to standard sizes or ready-made designs.

Consider Sunlight and Comfort
One of the first things we evaluate during an in-home consultation is how sunlight moves through each room.
South- and west-facing windows often receive intense afternoon sun, creating glare, heat, and UV exposure. The right fabric, lining, or layered treatment can soften harsh light while protecting furnishings and making the room more comfortable.
For homes with significant sun exposure, we often recommend the Sunbrella® Custom Window Collection. These performance fabrics naturally resist fading and help filter UV rays while maintaining their beauty over time.

Not Every Fabric Works for Every Treatment
A fabric that hangs beautifully as drapery may not perform well as a Roman shade. Weight, weave, body, and pattern all influence how a finished treatment will fold, stack, and function.
That’s where experience matters. Before a single stitch is sewn, we’re already thinking about how each fabric will behave once it’s installed.

The Details Matter
A fabric sample only tells part of the story.
Large patterns, stripes, and florals must be carefully considered at the scale of the window. In our Jamestown workroom, every pattern is matched by hand so the finished treatment looks intentional whether the drapery is open or closed.
Beautiful window treatments aren’t accidental. They’re the result of hundreds of thoughtful decisions made long before installation day.
Choosing the Right Fabric
The best custom window treatments balance beauty with performance. They complement your home’s architecture, manage light and privacy, and continue to function beautifully for years to come.

If you’re considering custom window treatments in Greensboro, High Point, Winston-Salem, or anywhere throughout the Piedmont Triad, we’d love to help. Visit our Jamestown studio to explore our designer fabric library, or schedule an in-home consultation with Window Works Studio. Together, we’ll help you choose fabrics that are as functional as they are beautiful.